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(New Feature Allows TikTok Creators to Mint and Sell NFTs of Their Viral Videos)
TikTok Announces New NFT Feature for Creators
PALO ALTO, Calif., [Insert Date] – TikTok revealed a new feature today. This feature allows creators to turn their popular videos into NFTs. NFTs are unique digital items stored on the blockchain. Creators can sell these NFTs directly to fans on TikTok.
TikTok wants creators to make money in new ways. The platform sees NFTs as a fresh opportunity. Big creators with many followers get access first. The plan is to open it to more people later this year.
Creators choose a viral video. They use the TikTok app to mint it as an NFT. Minting creates the digital certificate. The NFT is then listed for sale in a new TikTok section. Fans can buy it using cryptocurrency. Creators set the price themselves.
Creators earn money from the initial NFT sale. They also get a cut every time the NFT sells again later. This is called a royalty. TikTok takes a small fee for hosting the sales.
TikTok says it cares about the environment. The company chose a blockchain that uses less energy. This addresses worries about NFT energy use.
“This empowers creators,” said a TikTok executive. “It gives them ownership and a new income stream from their most popular content. Fans get a special piece of TikTok history.” The executive called it a win for everyone.
(New Feature Allows TikTok Creators to Mint and Sell NFTs of Their Viral Videos)
The NFT marketplace is built into TikTok. Fans browse and buy without leaving the app. The feature uses partnerships with key blockchain companies. TikTok believes this makes NFTs easier for everyone.